Maytag Kitchen Suite

This display was designed for a Maytag kitchen end cap at Best Buy. The end cap introduces the new fingerprint resistant stainless steel suite and uses premium materials and lighting to create stopping power within Best Buy’s technology-saturated shopping experience.

The header utilizes dimensional, backlit elements for branding and recessed lighting to illuminate the microwave and range. A lenticular was proposed to add motion to the Maytag Man, animating his legs to imitate running in place.